Calling it a quick and simple way to achieve a “radiant, youthful glow,” The Tattler announced the launch of its new line of rouge on Friday.
“Epidermal Watercolour Crème-Rouge Blusher is guaranteed to give consumers the luscious, dazzling skin they’ve always wanted,” The Tattler said in a press release, adding that consumers who purchase the cosmetic can use it to touch up “trouble areas,” immediately reversing the effects of aging and discoloration.
The blusher comes in one tone: Trumble Rouge. “As any makeup artist knows, a touch of red in the cheeks can give you an appealing healthy glow,” the press release said. “Principal Trumble’s soft, natural skin tone was the perfect shade of rosy-pink that we felt everyone at IHS could get behind.”
“The compact is a bit heavy,” Trumble said while testing the product. “But I like the tint—I wouldn’t have it any other way. It’s a substantial rose for your makeup bag.”
With a subtle shimmer, the blush gives a light radiance and a brilliant tint to the cheekbones. “Very silky texture—goes on evenly and smoothly,” Tattler faculty advisor Deborah Lynn commented on the student-made rouge. “I didn’t think it would look this attractive, but I’m sure the teachers will find it really useful. My students seem more engaged in class when I use it.”
The press release said that the product line was especially aimed for high-school students who were “just not confident” about their pale, sleep-deprived skins. According to The Tattler, users will be able to embody the confidence and energy that Principal Trumble exudes as the school’s head.
“When we started the project two years ago, we were taken aback by the number of students who felt they were too weak, scared, and alone because of their appearance,” Tattler Editor-in-Chief John Yoon ’16 said in an interview.
He cited his staff’s study on various major fashion magazines, which showed how the mainstream media’s pressure to conform to a certain definition of beauty has had drastic psychological effects on youth.
“That inspired us to try to help students make their expectations reality. Those unrealistic standards that students were burdened by, they’re now achievable,” Yoon said.
“But, you know, just remember—this product’s only a temporary distraction,” he added. “To be completely honest, you can’t spend your whole life cowering in fear under a layer of Trumble Rouge that you think could mask your insecurities. When you peel away the lies and expose the real you … wait, am I saying this out loud? Yeah, cut that off. Don’t print.”